Loss Aversion

Iain Woodhouse, an expert in remote sensing at the University of Edinburgh, spends a lot of time looking at the forests of the world through the eyes of satellites. On the side, though, he’s recently taken an on-the-ground—and, dare we say, painterly—approach to the global problem of deforestation.

Seeking a way to visualize forests that have been lost, Woodhouse struggled with how to draw attention to something that doesn’t exist. So he loaded up three recognizable paintings into Photoshop and did away with the trees. The results say a lot: a deforested world—whether on canvas or out in nature—is definitely missing something.


A Sunday Afternoon on the Island of La Grande Jatte, Georges Seurat, 1884

seurat Loss Aversion


Olive Trees with Yellow Sky and Sun, Vincent Van Gogh, 1889

van gogh Loss Aversion


The Hay Wain, John Constable, 1821

constable Loss Aversion

“Deforested” images courtesy of Iain Woodhouse


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